customer first

Customers flock to brands they love – brands that have a sense of purpose, are innovative, engaging, and put their customers first.

Business today is more personal, more data driven and more relevant than ever. Success starts with your customers. When you know what people want and need you can identify new areas of opportunity and launch market-changing products, services, and experiences to continuously reinvent, engage, and grow.

We inspire clients to make bolder choices with creativity, design, and analysis. We help envision your future, build the business case and articulate the plan to get you there. By reimagining your marketing strategy, elevating the way you sell to and interact with customers, and optimizing insights from data, we orchestrate personalized and differentiating experiences at scale.

Innovation and human-centered design from frog, part of Capgemini Invent, combined with our extensive customer experience, data and technology expertise, uniquely wins hearts and moves markets.

What we do

Continuous business reinvention

There comes a point when a new entrant into the market or shifting consumer tastes will threaten your core business. And, at that moment, no amount of investing in the customer experience of your existing business is going to save you. You need to do something different – you need to challenge the status quo. That is the promise and the premise behind Continuous Business Reinvention. Imagine. Make. Scale. Be Bold.

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Customer experience

Your customer experience must transform the relationship you have with your customers, and build trust that provides sustainable value, both for them – and for you. We embrace emotions, sensitivity, and intuition to invent new experiences. Grounded in rigorous analysis and cutting-edge technologies, these are as personal as they are effective. They build relationships, one interaction at a time. You. At scale.

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“Working with you, We strive to change minds, move markets, and touch hearts.” 

Alex Smith-Bingham, Group Offer Lead for Customer First

Meet our experts

Gagandeep Gadri

Darshan Shankavaram

Expert in Digital Customer Experience

Jean-Dominique Trouillard

Global Head of Digital Customer Experience at Capgemini Financial Services
“I have 20 years of consulting experience in Digital, with 10 years of experience within the Financial Services Industry. This combined, it gives me a deep understanding of both Business stakes and Technical Solutions. I am passionate about helping our clients craft successful digital customer experience strategies, put them into practice, and continually optimize them for long-term success.”